Crystal Center Display

Continental and Swarovski Mobile are bringing a new sense of luxury to the automobile: the crystal center display, fully integrated into the crystal, opens up entirely new possibilities in the design of luxury interiors for premium vehicles thanks to its frameless and translucent appearance. The project developed an automotive HMI design for the screen to fit the overall screen style and provide a premium user experience.

Background

Mirco LED

Continental´s Iconic MicroLED Display is the world's first diamondshaped driver information display. The HMI solution for this screen is based on an AI assistant that can alert the driver to changes in speed.

Task and needs analysis

The project is based on a Micro LED screen (an existing in-vehicle AI assistant screen) and aims to design a crystal-style in-vehicle screen and create an HMI solution for it.

• Adapting Interaction and Functionality

  Tailoring user interaction and functions to

  seamlessly integrate with Micro LED's voice

  assistant, ensuring intuitive controls and responsive feedback.

• Crafting User-Centric Solutions

  Prioritizing usability and accessibility through

  thorough user research and iterative design

  refinement.

• Fostering Innovation

  Pushing the boundaries of interface design by exploring novel approaches and leveraging Micro LED's capabilities.

• Enhancing Visual Effects

  Utilizing Micro LED's high-definition display

  for vivid imagery and dynamic visuals, enhancing user engagement.

• Presenting Interactive Showcase via Animation

  Creating an animated showcase to demonstrate screen functionality effectively through storyboarding.

My role

Interaction Designer

• Define interaction concepts, wireframes, user flows, and other prototyping.

• Interaction motion design.

• Design system and overall style guide construction.

• Storyboard and timeline design for display animation.